Hidden Barrel

We were tasked to completely refresh the visuals, user experience, and build of a USA-based Friends & Family benefits program. We delivered a responsive digital platform following Atomic design principles, with WordPress & WooCommerce as the eCommerce platform backend.

We catered for the intended audience (a more senior & traditional user base) by ensuring AA colour contrast throughout the site and maintaining legible font sizes and typefaces across all devices. The majority of the platform was template based, so in order to deliver this project on time, I created 70+ symbols/components in Sketch to help expedite the page building process and focus on optimising the user experience.